We are your business partner helping you on your road to business success. Bounce rate is the percentage of website visitors who leave without visiting any other page. A high bounce rate is not a good sign as it is an indication that the website is not serving its purpose.
While Core Web Vitals (e.g., LCP, FID, and CLS) are important indicators of performance, don’t get bogged down chasing perfect scores. A site that’s technically sound and provides a great user experience will naturally outperform competitors in the long run. In some instances, Google interprets visuals as the most suitable form of meeting search intent. Queries such as “How to…” tend to tap into video content, and get rewarded with higher rankings.
#4: Link Out to Relevant Authority Sites
- To assess Core Web Vitals, you can use Google’s PageSpeed Insights or integrate the Core Web Vitals data directly into the Google search console dashboard.
- However, someone could be looking for jobs as an accountant, an in-house accountant, or many other related meanings.
- Internal linking refers to adding hyperlinks within your website’s content that direct users to other relevant pages on your site.
- By providing descriptive alt text for images, you not only improve accessibility for visually impaired users but also give search engines valuable information about the image’s content.
It requires proactive strategies to encourage other sites to link to yours. A widely SEO Anomaly ignored & underestimated aspect of SEO is internal linking. It also prompts users to keep exploring more of your content, and as a result, you get engagement. It is critical to have a well-structured internal linking scheme so that your website gets navigated both for machines & naturally by search engines. Whenever you link to another page on your site, use relevant anchor text, keeping in mind the reader and that the links are natural and serviceful. Guest blogging involves writing articles for other websites in your niche, with a link to your site included in the content.
This strategy not only helps you gain valuable links but also improves user experience by fixing broken links. On-page SEO is essential for improving your website’s search rankings. By optimizing internal elements, you can quickly boost your site’s performance and ensure your web pages are engaging and optimized for better search engine results. Research the search engine results pages for your target keywords to understand the types of images users expect. If a query like ‘January marketing ideas’ shows event graphics or social media screenshots, tailor your visuals accordingly.
Using both tools together
After making your changes, wait a few months and compare them with the new metrics. See what’s improved and understand which changes led to better performance. In most cases, websites fail to meet the requirements because of uncompressed images and excessive use of Javascript. If the reports show the same for your website, the best approach is to hire a developer to fix these issues once and for all. More importantly, it’s about redirecting your traffic to the most valuable pages of your website.
Broken link building involves identifying broken links on other websites and offering your content as a replacement. To audit your site for broken links, use tools like Google Search Console or Screaming Frog. Tracking your website’s performance is crucial for evaluating the effectiveness of your SEO efforts and maintaining strong rankings. Identify low-performing or quick-win keyword rankings to refine your content strategy and focus on areas with the highest potential for improvement. Track the performance of your off-page efforts using tools like Google Analytics or social media insights. Identify which platforms or strategies drive the most traffic and engagement, and focus your efforts there.